#EmbraceEquity: Models for a day for equality
This year we are joining forces with Spirit Nagual Photography and we are participating in the International Women’s Day Global Campaign for Equality #EmbraceEquity. With a unique photoshoot, we are sending a strong message for a world of equal opportunities for all, without exclusion and gender discrimination.
This year’s International Women’s Day symbolizes for us the fight for a world of inclusion, understanding, and gender equality, without any prejudice, where every person can express him or herself freely and can proudly raise his or her voice. For us, #EmbraceEquity was not an occasion for another artistic photoshoot, but something deeper and more internal. It is a symbolism of how caring for ourselves (i.e. embracing myself) can pass into collective care (i.e. embracing equity), how the personal is also political, and how for co-existence we need to go through the embrace first.
Hence, just before International Women’s Day, we invited friends of Genderhood to be photographed for equality. People who responded were completely free to pose for the camera and dress as they best expressed themselves. The only instruction given, according to the campaign message, was that each person should pose by hugging themselves.
“I hope I helped,” said Fani, a model in the photoshoot. And indeed she helped, because, in days as strange as those we are living with the accident of the Tempi, Fani was present to spread her own message of claiming in our lives.
More about the photoshoot
Everyone’s participation was like a big consensual hug for us. It gave us great pleasure to see our office transformed into a celebration of equality, full of music, colors, clicks, beautiful conversations, and faces full of hope, light, and imagination. This safety atmosphere was captured by Christina after her own game with the camera: “It turned out to be easier to pose for the camera than I thought,” she told us at the end of the shoot.
“All together”, Efthimis told us as soon as he entered the photo shoot. Along with Nikos, they were the two masculinities who responded to our invitation for the photoshoot. For both them and us at Genderhood, feminism has no gender. It’s everybody’s claim. That’s why we also need masculinities as allies.